Fibbl is a 3D visualization platform for e-commerce, specialized in footwear and fashion footwear. From a single 3D asset created from a physical sample, Fibbl generates an interactive 3D viewer, real-time virtual try-on, high-quality product shots, AI lifestyle images and dynamic video ads compatible with Meta. The platform has generated more than 40 million user interactions in 12 months and counts clients like GANT. By reducing dependence on traditional photography, Fibbl helps footwear brands scale their content production across all channels.
What is Fibbl?
The essentials
Fibbl is a Swedish 3D visualization platform for footwear e-commerce, founded by Henrik Arlestig. It allows footwear brands to create photorealistic 3D assets from physical samples and distribute them across all digital channels as 3D viewers, virtual try-ons, product shots, AI content and dynamic video ads.
Key features
Fibbl offers five experiences and content formats from a single 3D asset. The 3D viewer enables interactive product exploration on the e-commerce site. Virtual Try-On allows real-time fitting from any device. Augmented Reality places the product in the buyer’s real environment. AI product shots generate high-quality images from all angles. Dynamic video ads automatically create ad videos for Meta catalogs.
Use cases
Fibbl is used by footwear brands like GANT to deploy a 3D experience across multiple markets simultaneously, reduce photo production costs while increasing available angles, generate AI lifestyle images with real products via simple prompt, and create dynamic video ad flows for Meta without traditional video production.
Advantages
The main benefit is versatility: a single 3D asset feeds content, B2B marketing and e-commerce without rework. This significantly reduces production costs, accelerates time-to-market and ensures visual consistency across all channels. Virtual try-on directly contributes to reducing product returns by helping buyers better visualize the product on them.
Pricing
Fibbl does not display a public pricing grid. The model is based on a personalized quote based on product volume, activated features and covered markets. A free product scan is available to evaluate 3D asset quality.
Conclusion
Fibbl is a mature and proven platform for footwear brands wanting to digitalize their product experience. Its ability to generate all content formats from a single 3D asset makes it a concrete operational efficiency and commercial differentiation lever.